Just done it! The Nike promise

Nike has traditionally been the recipient of very bad press, from its working conditions (which got an entry in wiki) through to its supply chain. However, it is interesting to see that Nike has come a long way since then, and has overhauled its brand, going from the 'lagger behind' to becoming a front runner in ethical and environmental concerns. Its project called 'Considered Design - Nike GameChangers'. The idea is simple, to create minimum waste and a minimum impact on the environment. While I remain sceptical as to how easy it will be to implement across the huge Nike conglomerate across the world, it certainly is a step in the right direction. Make up your own mind....